We’re properly delighted and generally made up to be able to report that we’ve kicked off work with the lovely people at Center Parcs.
It’s a wonderful opportunity for us to exercise the two things we love most in equal measure … on the one hand working with them on their press office, ensuring that it really is best in class and delivering week-in, week-out, and on the other pulling off some consumer campaigns that help bring the brand to life.
Center Parcs has five ‘villages’ across the UK, having opened its first resort in the country in 1987, a decade after launching in the Netherlands.
We’re going to be working with them to ensure that the brand communicates the benefits that it brings to its guests and positioning the brand as a champion of family time through editorial and social channels.
Built around the combined promise of a break in a truly natural environment with the opportunity for families to get undivided attention within that space, we’re going to be helping the brand lives its values through its PR and comms over the coming months.