Meta AI has launched in the UK, and we’ve been rather busy tasking and educating creators on the new AI assistant, showcasing all the ways you can seamlessly integrate it into everyday life and inspiring them to use it to connect with things they care about and scale creativity.
We delivered the creative concept of ‘“AI in Wonderland,” a fully-immersive experience in London, designed to get creators hands-on with Meta AI.
We invited influencers to dream up recipe ideas in our retro kitchen, try out AI-powered portrait artworks, and even jump onboard a plane whilst they planned their next bucket list destination itinerary (yes … we built the interior of a plane).
Meta AI was even behind the creation of the cocktail menu, canape pairings and playlist for the evening.
Basically, AI did it all.
We had 120 influencers through the doors, entering our curious and creative world of Meta AI in Wonderland for one night only. Some lovely examples here, here and why not, here too.
Not only did we bring the vibes on the night of the event itself, but we also managed to pack in a private content capture session for paid influencers, editorial content shoots, Meta Exec interviews, and create owned social assets before the event officially kicked off – all in a day’s work.
It all drove millions of impressions and sparked conversation in the comments.